Hydro Flask Review [2024]: Why It's Not For Everyone

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Hydro Flask Review [2024]: Why It's Not For Everyone
Want to switch from disposable water bottles to an eco-friendly alternative? Hydro Flask might be the perfect choice for you. Read my Hydro Flask review to learn if its steel bottles are the right choice for your travel or hiking journeys!
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Plastic bottles sure are convenient! They're easy to buy almost anywhere, and you can drink and discard them without carrying them around.

But, they have a dark side to them. Plastic bottles don't decompose entirely and end up polluting our ecosystems and hurting wildlife.

Did you know that scientists estimate that there's currently 75 to 199 million tonnes of plastic in our oceans?! If we don't start thinking about the environment more, there won't be a beautiful planet to explore! It's time we make changes, starting with decreasing our use of single-use plastics.

We can all start by taking small steps...

Something that everyone can do very easily but will also make a huge impact is to carry a reusable water bottle. Stop relying on those convenient but super harmful disposable ones!

But with so many options on the market, like Yeit and Nalgene, how do you decide which one to buy? Today, I'm looking into the ultra-popular and super-hype water bottle brand Hydro Flask.

I've owned some of these over the years, and this brand should definitely be on your radar! It's a reputable water bottle brand that travelers have been swooning over.

Let’s find out what’s special about Hydro Flask and if its steep price tag is worth it.

hydro flask logo
Image Courtesy: Hydro Flask

What Is Hydro Flask?

Founded in 2009, Hydro Flask is a company that offers a wide range of reusable travel gear, including insulated steel water bottles, cups and tumblers, jars, coolers, insulated totes, bags, and much more.

Hydro Flask's most popular product range, as you might have guessed, is its sleek collection of insulated bottles that are made of steel.

Hydro Flask’s products are a sustainable and environmentally-friendly alternative to single-use plastics. Its products are widely popular among Gen-Z and millennial travelers, college students, and eco-conscious groups.

The company also donates towards restoring natural resources through its Parks for All program. On top of all of this, the company has won many awards for its products.

Hydro Flask Trend

It's undeniable—the Hydro Flask craze has taken over and shows no signs of slowing down.

This trend is not just about keeping your drinks at the right temperature—it's a lifestyle statement. The Hydro Flask trend has turned this stainless-steel, vacuum-insulated water bottle into a must-have accessory, blending functionality with style.

Whether at a park, gym, or café, you’re likely to spot someone nonchalantly sipping chilled water from their vibrant, metallic Hydro Flask, while you're left questioning your lukewarm, single-use plastic bottle choices.

The Birth of the Craze

As I mentioned, Hydro Flask was born in 2009. To deep dive into its origin story, it's the brainchild of a couple from Bend, OR. They were fed up with settling for lukewarm drinking water.

The couple took inspiration from the century-old double-wall vacuum insulation technology and reimagined it into a sleek, modern bottle catering to those leading “an active and joyful life on the go.”

This isn’t the first time a generation has adopted a water bottle as a lifestyle symbol. Remember the Nalgene boom of the early 2000s? Those indestructible bottles became ubiquitous, transitioning from outdoor gear to fashion statements with their vibrant hues.

So now let's look at today. Hydro Flask isn’t just for the athletic and outdoorsy. Somehow, it’s become a symbol of cool for millennials, Gen Zers, and the ever-popular VSCO girls.

The Rise of Metallic Eco-Warriors

As the eco-conscious movement grew and skepticism towards plastic bottles surged, metal bottles emerged as the new trend. Hydro Flask and brands like Yeti, S’well, and Klean Kanteen became symbols of environmental advocacy.

They were no longer just containers! Big reusable water bottles were statements of one’s eco-consciousness and style.

But why did Hydro Flask come out on top? Here are 2 things the contributed to it's popularity:

Social Media Buzz

The buzz around Hydro Flask on social media platforms, especially among Gen Z, has fueled its trendiness.

The #HydroFlask hashtag on TikTok and Instagram showcases creative customizations, user testimonials, and various adventures accompanied by the bottle, contributing to its widespread popularity and community engagement.

The ‘VSCO Girl’ Phenomenon

The Hydro Flask trend received a considerable boost from the ‘VSCO Girl’ phenomenon, where it became a staple accessory, along with scrunchies and oversized T-shirts.

This trend spotlighted the brand, associating it with a laid-back, eco-friendly lifestyle, and a sense of belonging to a community.

Hydro Flask vs. Its Competitors

What sets Hydro Flask apart? Is it their vibrant aesthetics, savvy marketing, or perhaps the favor of social media algorithms?

Regardless, the youth have embraced the colorful bottles from Bend with open arms, and it doesn’t seem like they're letting go anytime soon.

In this age of visual identity and environmental mindfulness, Hydro Flask has seamlessly blended utility with style, making it not just a bottle, but a lifestyle accessory that’s as expressive as it is functional.

And with every sip from these cool, insulated bottles, the craze only seems to grow.

3 water bottles in different colors: dark blue, black, and white
Image Courtesy of Bluewater Sweden on Unsplash

What’s So Special About Hydro Flask?

Great Insulation

The insulation feature puts single-use and reusable plastic bottles to shame!

Hydro Flask bottles come with double-walled vacuum-insulated technology that can maintain the temperature of your hot drinks for up to 6 hours and cold drinks for up to 24 hours.

Condensation is also not a worry with Hydro Flask water bottles!

Reliable Design

Leakage is a common issue in many stainless steel bottles but not in Hydro Flask products, as endorsed by many happy users.

Other key features of Hydro Flask bottles are that they're lightweight and easily portable. Plus, they offer a slip-free grip thanks to the powder coat exterior.

The newer Hydro Flask bottles, anything produced after 2020, are also dishwasher-safe.


The main bodies of Hydro Flask bottles and other products are made of food-grade stainless steel. Their caps and handles are made with BPA-free plastic.

This combination makes Hydro Flask products very sturdy!

With good care, you can use these bottles for a long time without an issue. And, because of Hydro Flask's durability, it is also an ideal choice for kids.

The bottles come with a limited lifetime warranty that covers manufacturing defects.


You can get a Hydro Flask bottle customized with a name, quote, or symbol printed on the back of the bottle. You can also specify the cap type, color(s), and size of the bottle.

The customization feature is available for tumblers and standard/wide-mouth water bottles.

three hydro flask water bottles in a row
Image Courtesy: Hydro Flask

What Are Some Drawbacks of Hydro Flask?


Compared to other stainless steel insulated water bottles on the market, Hydro Flask models are pretty pricey!

So, if you are looking for a budget-friendly option, this is not it. If insulation is not one of your concerns, you can always choose a reusable BPA-free plastic bottle that costs less.

However, keep in mind that you get what you pay for. Hydro Flask products will probably last longer than a cheaper reusable plastic bottle.


While durable, Hydro Flask bottles are prone to denting with frequent usage, especially if they sustain a lot of knocks and drops. While smaller dents won’t affect functionality, bigger ones may cause leakages.

You can purchase a silicone boot to prevent the bottom from denting.

Best Hydro Flask Bottle Recommendations

Hydro Flask 32 oz Wide Mouth with Straw Lid

If you prefer a built-in straw for easy sipping on the go, you might like the Hydro Flask Straw Lid Bottle. It’s the perfect addition to your ultimate backpacking packing list.

This mid-size option weighs only 15.5 oz and is easy to carry around. It comes in many vibrant colors and is available in 24 oz and 40 oz sizes.

It can maintain the temp of your cold drinks for up to 24 hours and hot drinks for 12 hours! But, don’t use the straw to drink hot beverages.

Some have noted that the straw is difficult to flip up, but that’s a minor flaw.

Blue Wide Mouth Hydro Flask Water Bottle with Straw
Image Courtesy: Hydro Flask

Hydro Flask 21 oz Standard Mouth Bottle

If you want an average-sized bottle that can fit in the side pocket of your backpack, then this Hydro Flask product is the choice for you! In addition to the double-wall insulation, the honeycomb design of the lid also contributes to temperature control.

The opening is compact enough to drink comfortably without spilling and big enough to fit in ice cubes. The bottle is also available in 18 oz and 24 oz sizes and comes in 12 attractive colors.

You can also go for the Hydro Flask wide-mouth version available in 20 oz, 32 oz, 40 oz, and 64 oz sizes.

Image Courtesy: Hydro Flask

Hydro Flask 12 oz Kids Wide Mouth Bottle

This kid's bottle comes with a Flex Straw Cap, making it easier for kids to sip and drink. However, it is not leakproof.

There’s a silicone boot at the base of the bottle for added grip, and it's a safe water bottle choice for kids compared to plastic alternatives. Available in 6 colors and comes in 20 oz if you prefer a bigger size, this bottle has all the options you could want.

Hydro Flask for Kids
Image Courtesy: Hydro Flask

Hydro Flask Reviews: What Others Are Saying

Diving into Hydro Flask reviews, it’s clear the bottle has garnered many fans.

Users praise Hydro Flask's remarkable ability to maintain beverage temperature, proving itself in sweltering heat and freezing cold.

The aesthetic and functional harmony is a standout feature. Satisfied customers in their Hydro Flask reviews give big ups to the variety of colors and customization options, allowing users to express their individuality while enjoying a practical, high-quality water bottle.

Another feature that users love is how durable Hydro Flask bottles are built. Its products meet daily rigors and adventures with minimal wear and tear.

Finally, Hydro Flask’s commitment to sustainability has earned it applause from eco-conscious consumers, adding another feather to its cap.

Despite the widespread acclaim, Hydro Flask is not without its negative customer reviews as well.

The most commonly cited drawback is the price tag. For some, shelling out $30 to $60 for a water bottle can be a bit steep, leading to hesitancy among potential buyers.

While many users find the bottle's performance and longevity justify the initial investment, it's worth noting that there are those who feel the cost is a significant barrier. If you're on a budget or don't care too much about style, you may be able to save money on alternatives!

two hydr
Image Courtesy: Hydro Flask

Is Hydro Flask Worth It?

Yes, I would recommend investing in a Hydro Flask bottle, no matter if you're a digital nomad or an avid outdoor traveler.

Forget that it's a pop culture phenomenon. Instead, focus on every benefit and feature Hydro Flask's products are packed with! It's worth the price when considering Hydro Flask bottles' quality, durability, temperature control, and other solid features.

Although other solid alternatives like the Yeti compete with Hydro Flask, you're sure to enjoy your buy if you go with Hydro Flask. With positive reviews and lots of product info on the Internet, you won't be met with any surprises.

Hydro Flask may be a bit more pricey, but think about all the money you'll be saving since it really is a long-term water bottle!

Our Rating: 4.5/5


  • Good insulation
  • Reliable design
  • Dishwasher safe
  • Durable
  • Customization feature


  • Expensive
  • Prone to denting

Other Hydro Flask FAQs

Why Is Hydro Flask So Expensive?

Most people would say Hydro Flask is so pricey due to its brand name. It's like asking why lululemon is more expensive than the slew of other athletic clothing brands.

That said, there are some technical factors of Hydro Flask products that make them more expensive than competitors.

For instance, Hydro Flask bottles are priced higher due to their advanced double-wall vacuum insulation technology, durable build, and stylish design. This technology ensures excellent temperature retention for both hot and cold beverages.

Additionally, the brand’s commitment to quality, sustainability, and customization options contributes to the elevated cost.

Why Is Hydro Flask So Popular?

Besides the fact that it's a cultural phenomenon among the trendsetting generation, the answer to this question is that it blends function and style.

The bottles are known for their excellent temperature retention, various colors, and customization options. Who doesn't want a water bottle with their own name on it? Sounds like a great feature when traveling around and staying with other adventurers!

Which Hydro Flask Should I Get?

Choosing the right Hydro Flask largely depends on your needs, preferences, and lifestyle. Here’s a guide to help you decide based on what type of traveler you consider yourself:

For the Day-Tripper

  • Suggestion: Standard Mouth 18 oz
  • Why: Compact and convenient, this size is ideal for short excursions and fits easily into small bags.

For the Outdoor Adventurer

  • Suggestion: Wide Mouth 32 oz with Straw Lid
  • Why: The larger capacity is perfect for longer hikes, and the wide mouth makes it easy to fill from natural water sources. The straw lid provides easy hydration on the go.

For the Business Traveler

  • Suggestion: Standard Mouth 24 oz
  • Why: Sleek and versatile, this bottle is professional-looking and the right size for staying hydrated between meetings.

For the Long-Haul Flyer

  • Suggestion: Multi-Cap 40 oz
  • Why: The larger capacity reduces the need for frequent refills on long flights, and the multiple cap options provide versatility.

For the Road Tripper:

  • Suggestion: Wide Mouth 64 oz
  • Why: This size will keep you hydrated for the duration of your journey and is particularly useful when water sources are scarce.

How Long Do Hydro Flasks Last?

Hydro Flasks are known for their durability and are built to withstand daily wear and tear. Many users report their bottles lasting several years with minimal signs of aging.

The longevity of a Hydro Flask will also depend on how well you maintain it and the frequency of use. If you stick to regular cleaning and proper care, you'll be able to extend the life of your bottle.

Stay Hydrated While Exploring

So now you can grab your high-quality Hydro Flask water bottle and start your next adventure. But wait, have you planned it yet?

If you're still trying to organize your upcoming adventure, whether it's solo or with friends, I've got the go-to trip planner to get you super organized.

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Pilot is a social trip planner to discover and build travel itineraries connecting you to resources everywhere, for free. Pilot makes it fun and easy to create and share your favorite travel moments.

Collaborate stress-free with your travel companions and have all the features you need all in one place with Pilot. It’s completely free and ready for you to try it out now!
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Disclosure: Pilot is supported by our community. We may earn a small commission fee with affiliate links on our website. All reviews and recommendations are independent and do not reflect the official view of Pilot.

Raeesha Ikram Blog
Written by:
Raeesha Ikram
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